Trailver.com

Introduction & Our Commitment

At Trailver, we believe that privacy is not just a legal obligation—it is a fundamental pillar of the trust our customers place in us. Founded in 2026 and headquartered in Bend, Oregon, Trailver is dedicated to providing the finest high-end outdoor pet supplies to discerning pet owners across the United States. This Privacy Policy describes in comprehensive detail how we collect, use, store, share, and safeguard your personal information when you visit our website Trailver.com, make a purchase, subscribe to our communications, or otherwise engage with our brand.

We have meticulously designed our data practices to align with the highest standards of transparency, security, and user control. Whether you are browsing our curated collection of premium outdoor pet gear, placing an order for a handcrafted leash, or reaching out to our customer experience team, you can rest assured that your personal data is handled with the same care and precision that we apply to every product we offer. This policy applies to all users of Trailver.com, including casual visitors, registered account holders, and wholesale partners.

By accessing or using Trailver.com, you acknowledge that you have read, understood, and agree to the practices described in this Privacy Policy. If you do not agree with any aspect of this policy, we respectfully ask that you discontinue use of our website and services. We encourage you to review this document in its entirety—it has been structured to be both thorough and accessible, reflecting our commitment to clarity in all of our customer relationships.

Information We Collect

To deliver the exceptional level of service that defines the Trailver experience, we collect various categories of information. Each category serves a distinct and legitimate business purpose, and we are committed to collecting only what is necessary. Below is a detailed breakdown of the types of information we may gather when you interact with Trailver.com.

Personal Identification Data

Full name, email address, billing and shipping addresses, telephone number, and date of birth (for age verification). This data is collected when you create an account, place an order, or contact our support team.

Payment & Transaction Data

Credit card numbers, debit card information, billing ZIP codes, and transaction history. All payment data is processed through PCI-DSS compliant gateways; Trailver does not store full card numbers on its servers.

Device & Usage Data

IP address, browser type and version, operating system, device identifiers, screen resolution, referring URLs, page views, session duration, and clickstream data. This helps us optimize site performance and user experience.

Account & Preference Data

Username, password (hashed and salted), purchase preferences, wish lists, product reviews, survey responses, and marketing communication preferences. This enables a personalized shopping experience.

Geolocation & Analytics Data

General geographic location derived from IP address (city/state level), time zone, language preferences, and aggregated analytics regarding how users navigate and interact with our site.

Communication & Interaction Data

Records of email correspondence, live chat transcripts, phone call recordings (with consent), social media interactions, and customer support ticket histories.

How We Use Your Information

Every data point we collect serves a clearly defined purpose that directly enhances your experience with Trailver. We adhere to the principle of data minimization—collecting only what we need and using it only for the purposes outlined below. We never sell your personal information to third parties for their independent marketing purposes. The following table summarizes the primary ways in which we utilize the information you entrust to us.

Order Fulfillment & Delivery

Processing payments, verifying billing details, coordinating with shipping carriers, generating tracking information, and communicating order status updates to ensure your premium products arrive safely and on time.

Customer Support & Service

Responding to inquiries, troubleshooting issues, processing returns and exchanges, and providing personalized product recommendations based on your purchase history and preferences.

Marketing & Promotions

Sending newsletters, exclusive offers, new product announcements, and seasonal promotions to users who have opted in. Every marketing email includes a clear, one-click unsubscribe link. We respect your inbox as much as you do.

Cookies & Tracking Technologies

Trailver.com uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and deliver personalized content. A cookie is a small text file stored on your device by your web browser. We categorize our cookie usage into four distinct tiers, each serving a specific function within our digital ecosystem. You have full control over non-essential cookies through our cookie preference center, accessible via the cookie banner displayed on your first visit.

Strictly Necessary Cookies

Essential for core website functionality, including session management, shopping cart persistence, secure checkout, and load balancing. These cookies do not require consent and cannot be disabled.

Performance & Analytics Cookies

Collect anonymized data about how visitors interact with our site—pages visited, time on site, and navigation patterns. We use this data to improve site speed, layout, and overall usability.

Functional Cookies

Remember your preferences, such as language selection, currency display, and items saved to your wish list. These cookies enable a more personalized and convenient browsing experience.

Targeting & Advertising Cookies

Used to deliver advertisements relevant to your interests, both on and off Trailver.com. These cookies may be set by our advertising partners with your consent and help us measure campaign effectiveness.

How We Share Your Information

Trailver shares your personal information only in carefully circumscribed circumstances and always in compliance with applicable law. We maintain strict data processing agreements with all third-party service providers, ensuring they adhere to confidentiality and security standards at least as stringent as our own. Below is a summary of the limited scenarios in which your data may be shared.

Service Providers: We engage trusted third-party companies to perform essential business functions on our behalf, including payment processing (Stripe, PayPal), shipping and logistics (FedEx, UPS, USPS), email delivery, cloud hosting, analytics, and customer relationship management. These providers receive only the minimum data necessary to perform their designated functions and are contractually prohibited from using it for any other purpose.

Legal Compliance & Protection: We may disclose information if required by law, subpoena, court order, or governmental regulation. We also reserve the right to disclose information when we believe in good faith that such disclosure is necessary to protect our rights, the safety of our customers, or the integrity of our platform against fraud, security threats, or illegal activity.

Business Transfers: In the event of a merger, acquisition, reorganization, or asset sale, customer information may be among the transferred assets. We will notify you via email and a prominent notice on our website before any such transfer occurs, and we will ensure the receiving entity agrees to honor this Privacy Policy.

Data Security & Protection Measures

At Trailver, the security of your personal information is not an afterthought—it is embedded into every layer of our technology stack. We employ a defense-in-depth strategy combining administrative, technical, and physical safeguards designed to protect against unauthorized access, alteration, disclosure, or destruction of your data.

Encryption at Rest & in Transit

All data transmitted between your browser and our servers is protected by 256-bit TLS encryption. Stored data is encrypted using AES-256, the same standard trusted by global financial institutions and government agencies.

PCI-DSS Compliance

Our payment processing infrastructure is fully compliant with Payment Card Industry Data Security Standards (PCI-DSS), ensuring that your payment card information is handled with the highest level of security throughout every transaction.

Access Controls & Authentication

Multi-factor authentication, role-based access controls, and rigorous employee background checks ensure that only authorized personnel can access sensitive data—and only for legitimate business reasons.

Data Retention Policy

We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable law. Our retention periods are based on the nature of the data and the purpose of its collection. When personal data is no longer needed, we securely delete or irreversibly anonymize it. For example, transaction records are retained for a minimum of seven years to comply with tax and accounting regulations, while marketing preferences are retained until you choose to unsubscribe. Account data is maintained for the life of your account plus a reasonable archival period to facilitate any post-closure inquiries.

Your Privacy Rights & Choices

Trailver fully respects your rights regarding your personal data. Depending on your state of residence, you may be entitled to exercise certain rights under applicable privacy laws, including the California Consumer Privacy Act (CCPA), the California Privacy Rights Act (CPRA), and other state-specific regulations. We extend these core rights to all of our customers regardless of location, as a reflection of our brand values.

Right to Access & Know

You may request a detailed report of the personal information we hold about you, including the categories of data, the sources from which it was collected, and the business purposes for its use.

Right to Delete

You may request the deletion of your personal information, subject to certain legal exceptions such as ongoing transactions, legal obligations, or fraud prevention requirements.

Right to Correct

If you believe any personal data we hold is inaccurate or incomplete, you have the right to request correction. You may also update your account information directly through your Trailver account dashboard.

Right to Opt Out

You may opt out of the sale or sharing of your personal information for targeted advertising purposes. Trailver does not sell personal data, but you may still exercise this right to ensure no such activity occurs.

To exercise any of these rights, please contact us at support@trailver.com or call +1 (209) 280-3200. We will respond to verified requests within the timeframes required by applicable law, typically within 30 to 45 days. We may need to verify your identity before processing your request to protect against unauthorized access.

Children's Privacy Protection

Trailver.com is not directed toward children under the age of 16, and we do not knowingly collect personal information from individuals under 16 years of age. Our products are designed for adult pet owners, and our marketing and website content reflect this focus. If we become aware that a child under 16 has provided us with personal information without verified parental consent, we will take immediate steps to delete such information from our records. If you are a parent or guardian and believe your child has provided us with personal data, please contact us promptly at support@trailver.com so we can take appropriate action.

International Data Transfers

Trailver is headquartered in the United States, and our servers are located within U.S. data centers. If you access Trailver.com from outside the United States, your information may be transferred to, stored, and processed in the U.S. By using our website, you consent to such transfers. We ensure that any international data transfers comply with applicable legal frameworks and that appropriate safeguards, such as standard contractual clauses, are in place to protect your data.

Third-Party Services & Links

Our website may contain links to third-party websites, plugins, and services that are not operated or controlled by Trailver. This Privacy Policy applies solely to Trailver.com. We are not responsible for the privacy practices of external sites, and we encourage you to review the privacy policies of any third-party services you interact with. Additionally, we may use third-party services such as Google Analytics, Meta Pixel, and Klaviyo for marketing and analytics. These providers have their own privacy policies governing the use of your data.

Changes to This Privacy Policy

Trailver reserves the right to update or modify this Privacy Policy at any time to reflect changes in our practices, technology, legal requirements, or business operations. When we make material changes, we will notify you by posting a prominent notice on Trailver.com, sending an email to the address associated with your account, or both. The "Last Updated" date at the top of this page will always reflect the most recent revision. We encourage you to review this policy periodically to stay informed about how we protect your privacy. Your continued use of Trailver.com after any changes constitutes your acceptance of the revised policy.

Frequently Asked Questions

We have compiled answers to the most common questions our customers ask about privacy and data handling. If your question is not addressed here, please do not hesitate to reach out to our team directly.

How do I request a copy of my personal data?
You can request a copy of your personal data by emailing support@trailver.com with the subject line "Data Access Request." We will verify your identity and provide a comprehensive report within 30 days. The report includes all categories of personal information we hold, the sources of collection, and the purposes for which it has been used.
Does Trailver sell my personal information?
No. Trailver does not sell, rent, or trade your personal information to third parties for their independent marketing or commercial purposes. We may share data with trusted service providers solely to facilitate our business operations (such as payment processing and shipping), and these partners are contractually bound to use your data only for those specified purposes.
How can I delete my Trailver account and associated data?
To delete your account, please contact us at support@trailver.com with the subject "Account Deletion Request." We will process your request within 14 business days. Please note that certain transactional records may be retained for legal and accounting purposes as required by applicable law, but your account will be deactivated and all personally identifiable profile data will be permanently removed.
What security measures protect my payment information?
All payment transactions on Trailver.com are processed through PCI-DSS Level 1 compliant payment gateways. Your payment card details are encrypted using 256-bit TLS encryption during transmission, and we never store complete card numbers on our servers. We use tokenization technology, which replaces sensitive card data with a unique, non-sensitive token for recurring transactions.
How do I manage my cookie preferences?
You can manage your cookie preferences at any time by clicking the "Cookie Settings" link in the footer of our website. This will reopen the cookie consent banner, allowing you to adjust your preferences for performance, functional, and advertising cookies. Strictly necessary cookies cannot be disabled as they are essential for core website functionality.
How long does Trailver retain my data after I stop using the service?
Data retention periods vary by data category. Account information is retained for the life of your account plus 90 days following deletion. Transaction records are kept for a minimum of seven years per IRS and accounting requirements. Marketing data is retained until you unsubscribe. After the applicable retention period expires, data is securely deleted or irreversibly anonymized.
What should I do if I suspect a data breach?
If you suspect any unauthorized access to your account or a potential data breach, please contact us immediately at support@trailver.com or call +1 (209) 280-3200. We have a dedicated incident response team that will investigate and take appropriate action, including notifying affected users and relevant authorities as required by law.

Contact Us About Privacy

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our dedicated privacy team using any of the methods below. We are committed to addressing your inquiries promptly and thoroughly.

Email
support@trailver.com
Phone
+1 (209) 280-3200
Mailing Address
2843 NW Lolo Dr, Bend, OR 97703, United States
Response Time
Within 24-48 business hours
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              Terms & Conditions

              Yodie supplies products listed on the Yodie, and Yodie websites, and in our stores under the following Terms and Conditions. Please read these Terms and Conditions, and our Privacy and Cookie Policies carefully before using any of our websites, or ordering from us.

              The Terms and Conditions apply to your use of any Yodie website and to any products you purchase from them; regardless of how you access the website, including any technologies or devices where our website is available to you at home, on the move or in store

              We reserve the right to update these Terms and Conditions at any time, and any updates affecting you or your purchases will be notified to you, by us in writing (via email), and on this page.

              The headings in these Conditions are for convenience only and shall not affect their interpretation.

              We recommend that you print and keep a copy of these Terms and Conditions for your future reference...

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